Our financial solutions in action

Brand management expertise allows BMO to maintain brand consistency and cut complexity across all lines of business

The Challenge:

BMO, a longstanding DCM customer, was using an internal communications program where all lines of business contracted services independently. Executed through a network of 119 U.S. and Canadian suppliers, the program resulted in brand confusion, inconsistent costing, vertical technology silos, limited digital communication, as well as a lack of enterprise reporting. Seeking to streamline its operations, reduce costs, and lock down its brand, BMO reached out to DCM for guidance.

The Solution:

We implemented our One-Touch Brand Management solution in all of BMO’s lines of business across North America. Through the One-Touch solution, 10,000 of the bank’s users can customize
and order stationery, business forms, commercial print, direct mail, and financial reports. The solution ensures consistent brand standards while allowing front-line advisors to apply variable, client-specific imaging and text that trigger automatic routing for approval.

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